west metro softball rebrand
Started by.a group of friends as Golden Valley Women's Softball, GVWS began in 2015 as a casual organization offering women 18+ in the greater Twin Cities area an all-women's slowpitch league. At the time, few women's slowpitch leagues existed and neighboring city leagues had all disbanded due to a lack of participation. Over the years, GVWS continued to grow and evolve and in its fifth year was made up of 9 teams or roughly 120 players during its summer 2019 season. Moving into 2020 and looking toward the future, the league was looking for a fresh look and website to go with their new name: West Metro Softball. This new name paves the way for the future allowing for expansion into other communities and offerings as the league continues to grow.
preliminary logo concepts