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When 3M™ Littmann® Stethoscopes launched 9 new stethoscopes with new color and finish combinations in September 2019, SPOT created a digital campaign to introduce the new styles. Divided into three collections based on the new finishes–Mirror, High-Polish Rainbow and High-Polish Smoke–the campaign included video, a Facebook Instant Experience and teaser video, static and GIF retargeting banner ads, sponsored Instagram stories, organic Instagram posts, landing page banner designs and static authorized seller banner ads.

Lead designer | Creative and art direction | Photo/video direction and styling | Campaign strategy  [Created at SPOT 2019]

3M™ Littmann® Stethoscopes

New Styles Campaign


Photography – InsideOut Studios

Video editing/animation & production – Helen Teague

Additional design & production – Breanna Vick

Copywriting – Erik Olson

Digital Strategy – Josh Braaten

©2020 Leah Palmquist. All rights reserved.

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